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23px">來源于《上海市生活垃圾管理條例》消息，自7月1日起，上海外賣不得主動提供一次性筷子、調(diào)羹、叉子、刀等餐具。<strong>違規(guī)者由市場監(jiān)管部門責(zé)令限期整改，逾期不改正的，處500元以上5000元以下罰款。 </strong></p><p style="MARGIN-TOP: 23px">針對該規(guī)定，餓了么方面表示，將于7月1日推出“推薦無需餐具”功能；美團外賣也表示之后上海地區(qū)用戶下單時，“餐具數(shù)量”將成為提交訂單前的必選項。</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px"><strong>1??</strong><strong>不得主動提供一次性餐具，何為“不主動提供”？ ?</strong></p><p style="MARGIN-TOP: 23px">在支付頁面，平臺的做法是勾選制。不勾選的消費者可獲得相應(yīng)的“能量”獎勵，但默認狀態(tài)下提供餐具。<br/></p><p style="MARGIN-TOP: 23px">值得注意的是，在日常的外賣運營中，商家被默認為提供餐具。單獨的餐具費并沒有被明碼標(biāo)價，而是混合在包裝費中，籠統(tǒng)的和包裝盒、包裝袋劃為一體。</p><p style="MARGIN-TOP: 23px"><strong>不得主動，意味著不得默認提供餐具！ </strong></p><p style="MARGIN-TOP: 23px">據(jù)悉，為避免有“主動提供”之嫌，上海有咖啡品牌的多家連鎖門店已將調(diào)味吧臺內(nèi)的吸管撤走。</p><p style="MARGIN-TOP: 23px">星巴克中國華東地區(qū)負責(zé)人在接受媒體采訪中表示，以刀叉勺為例，如果消費者外帶打包食品，除非消費者主動向店員提出，否則店方不主動提供一次性刀叉勺。</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px">遵守《條例》規(guī)定，必須做到“不主動提供”公司在吧臺放置一次性餐具提供顧客取用的行為，也有“主動之嫌”，因襲索性將相關(guān)一次性餐具撤走。</p><p style="MARGIN-TOP: 23px">此外，公開消息：各大訂餐平臺也從將7月開始優(yōu)化訂餐流程，不再默認提供餐具，或推出“推薦無需餐具”功能，或在界面新增提示。</p><p style="MARGIN-TOP: 23px">此外，有一些商戶開始提供可清洗消毒的其他餐具來替代一次性餐具。</p><p style="MARGIN-TOP: 23px"><strong>2??</strong><strong>不主動提供餐具，商家成本降低了嗎 ?</strong><strong>？ ?</strong></p><p style="MARGIN-TOP: 23px">提到外賣餐具，不得不追溯外賣的本質(zhì)。在《外賣其實不難做》一書中認為，外賣=餐飲＋互聯(lián)網(wǎng)，它是餐飲和互聯(lián)網(wǎng)產(chǎn)生化學(xué)反應(yīng)后的結(jié)晶體，形態(tài)并不穩(wěn)定，幾乎每一分鐘都在進化。</p><p style="MARGIN-TOP: 23px">而餐具作為餐品附帶物品，被自然的認為是其中的一部分。因此，餐具成本在各項支出中，始終占據(jù)重要一環(huán)。</p><p style="MARGIN-TOP: 23px">針對《條例》，上海地區(qū)的商家是怎么想的？又將有哪些應(yīng)對措施呢？外賣君就此進行了采訪：</p><p style="MARGIN-TOP: 23px">上海不二燙撈運營總監(jiān)盛二彩認為，“就餐具本身，商家不提供，客人也不使用，這才是一個最好的狀態(tài)?！?/p><p style="MARGIN-TOP: 23px">以不二燙撈為例，除了品類本身具有湯水特點外，餐具的使用對辦公群體的客群而言沒有什么問題，他們屬于固定群體。</p><p style="MARGIN-TOP: 23px">主要是對無法固定用餐的消費者來說，可能有些影響。</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px">不提供餐具，成本也不會減小。消費外賣的群體，如果對使用餐具使剛需，那么下單時，會要求商家提供餐具。</p><p style="MARGIN-TOP: 23px">盛二彩表示，提供餐具是否會明碼標(biāo)價，將會看競對情況，如果競對都在免費提供，那標(biāo)價就不太合適。</p><p style="MARGIN-TOP: 23px">上海渝蜀黍創(chuàng)始人溫立宇也表示，從整個行業(yè)來看，這無疑是對當(dāng)下外賣商家的一次挑戰(zhàn)。</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px">無論是顧客體驗還是供應(yīng)鏈后端，怎么讓外賣做的更健康環(huán)保，是大家當(dāng)下需要研究的課題之一。</p><p style="MARGIN-TOP: 23px">“《條例》實施，我們會盡可能建議顧客自備餐具，并做一些引導(dǎo)獎勵措施。再或者直接在店內(nèi)出售或贈送可長期使用的不銹鋼餐具，雖然成本會比之前高。這是我們目前主要的想法?！?/p><p style="MARGIN-TOP: 23px">另一位業(yè)內(nèi)人士也表示，餐具本來就是默認狀態(tài)下，顧客的印象就是免費贈送的。一份包裝費在消費者端明確收取1元—2元的包裝費，如果對餐具進行收費，直接影響顧客體驗。</p><p style="MARGIN-TOP: 23px">“此外，《條例》的目的是環(huán)保嘛，既然這樣的話，會考慮升級餐具，加強環(huán)保方面的餐具購買?！?/p><p style="MARGIN-TOP: 23px"><strong>3??</strong><strong>環(huán)保趨勢會改變外賣使用形態(tài)嗎？ ?</strong></p><p style="MARGIN-TOP: 23px">“不得主動提供一次性餐具”方案，最真實的目的在于減小環(huán)保壓力。此前，美團的“青山計劃”、餓了么與支付寶綁定——“無需餐具得綠色能量”，都是響應(yīng)環(huán)保的可操作手冊，也是助力環(huán)保的一大措施。<br/></p><p style="MARGIN-TOP: 23px">本次《條例》從餐具入手，不失為對整個外賣行業(yè)的試點。</p><p style="MARGIN-TOP: 23px">在微博上，中國日報對此發(fā)起來投票計劃：</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px">外賣君看到，在評論區(qū)觀點中，人們更多是對不提供餐具的應(yīng)對方法的討論：“外賣，不用一次性，怎么送？”</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px">也有網(wǎng)友將此與“限塑令”進行了比較，討論后續(xù)的使用結(jié)果？</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px">“限制一次性餐具的同時，希望強制要求非一次性餐具必須高溫消毒。”</p><p style="MARGIN-TOP: 23px"><strong>結(jié)語 ?</strong></p><p style="MARGIN-TOP: 23px">關(guān)于餐具，外賣商家可謂是“愛恨”兩重天！</p><p style="MARGIN-TOP: 23px">愛的是，餐具給消費者提供便利，通過定制化的品牌logo，文案拉攏客群，引來復(fù)購，是彰顯品牌調(diào)性的直接呈現(xiàn)物！</p><p style="MARGIN-TOP: 23px">恨的是，漏發(fā)一次餐具，就能產(chǎn)生1星差評！且餐具成本又是一大支出，尤其是高檔定制餐具。</p><p style="TEXT-ALIGN: center; MARGIN-TOP: 23px"><img style="display:none"/></p><p style="MARGIN-TOP: 23px">不少消費者在微博投票區(qū)的態(tài)度反映來看，消費者仍有可能要求商家提供餐具。</p><p style="MARGIN-TOP: 23px">外賣君認為，<strong>此次《條例》規(guī)定不得主動提供，并不意味著禁止提供餐具。 ?</strong>因此，許多商家仍需準(zhǔn)備餐具備貨。</p><p style="MARGIN-TOP: 23px">雖然本次實行地點僅限上海，但目前尚不清楚這個“限筷令”今后是否會在全國范圍內(nèi)普及。</p><p style="MARGIN-TOP: 23px">關(guān)于外賣餐具不得主動提供一事，你怎么看？歡迎下方評論區(qū)留言。</p> </div> </div>    <div id="fzj7vvp" class="manageBox">  <ul class="manage" style="display: none;"> <li id="xj3b7f3" class="like doLink">贊 <span id="like"></span> </li> <li id="hlbblv7" class="collect doCollect">收藏</li> </ul>  <div id="p9phrtd" class="bdsharebuttonbox" id="shareBox"> <li id="77bltdd" class="share-wechat"> <a class="bds_weixin share-bg share-1" data-cmd="weixin" title="分享到微信"></a> </li> <li id="h93ff9x" class="share-sina"> <a class="bds_tsina share-bg share-2" title="分享到新浪微博" target="_blank" ></a> 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</script> <script type="text/javascript"> $(".artCon img").each(function(){ var base_url = "https://img.canyin88.com"; var source_src = $(this).attr('src'); console.log("source" + source_src); if(source_src.indexOf("http") >= 0) { return true; } if(source_src.indexOf("https") >= 0) { return true; } var full_url = base_url + source_src; $(this).attr('src',full_url); }); </script> <script type="text/javascript"> $("#submit_btn").click(function(){ var url = "/comment/add"; var article_id = "73675"; var content = $("#msg").val(); if (!content) { alert("內(nèi)容不能為空"); return ; } var data = { article_id : article_id, content : content, _token:"92Qa2ZHsU3U1Rw3Db3Pt8v1EbTlGMtbTzkO6UzQe" }; $.ajax({ url: url , type: "POST", data: data, beforeSend: function() { $(this).html('操作中'); } }).done(function(data) { if (data.status == 0) { alert(data.msg); return; } if (data.status == 1) { location.reload(); return } console.log(data); }) .fail(function(jqXHR, ajaxOptions, thrownError) { alert('服務(wù)未響應(yīng)……'); }); }); </script> <script type="text/javascript"> function canSubmit(){ if( $("#msg").val() !=='' ){ $("#submit_btn").addClass('on_submit'); }else{ $("#submit_btn").removeClass('on_submit'); } } </script> <script type="text/javascript"> $(".doLink").click(function(){ //alert('dolink'); var url = "/praise/add"; var article_id = "73675"; var data = { article_id : article_id, _token:"92Qa2ZHsU3U1Rw3Db3Pt8v1EbTlGMtbTzkO6UzQe" }; $.ajax({ url: url , type: "POST", data: data, beforeSend: function() { $(this).html('操作中'); } }).done(function(data) { if (data.status == 0) { login(); //alert(data.msg); return; } if (data.status == 1) { var like_count = $('#like').text(); if($(".like").hasClass("likeOn")){ $(".like").removeClass("likeOn") like_count --; }else{ $(".like").addClass("likeOn") like_count ++; } if (like_count <= 0) { $('#like').html(""); return; } $('#like').html(like_count); } console.log(data); }) .fail(function(jqXHR, ajaxOptions, thrownError) { alert('服務(wù)未響應(yīng)……'); }); }); </script> <script type="text/javascript"> $(".doCollect").click(function(){ var url = "/collect/add"; var article_id = "73675"; var data = { article_id : article_id, _token:"92Qa2ZHsU3U1Rw3Db3Pt8v1EbTlGMtbTzkO6UzQe" }; $.ajax({ url: url , type: "POST", data: data, beforeSend: function() { $(this).html('操作中'); } }).done(function(data) { if (data.status == 0) { login(); return; } if (data.status == 1) { if($(".collect").hasClass("collectOn")){ $(".collect").removeClass("collectOn") }else{ $(".collect").addClass("collectOn") } } console.log(data); }) .fail(function(jqXHR, ajaxOptions, thrownError) { alert('服務(wù)未響應(yīng)……'); }); }); </script> <script type="text/javascript"> function PostReply(cid,aid,root_comment_id){ var url = "/reply/add"; var article_id = "73675"; var content = $(".scomment").val(); if (!content) { alert('評論不能為空'); return ; } var data = { article_id : aid, _token:"92Qa2ZHsU3U1Rw3Db3Pt8v1EbTlGMtbTzkO6UzQe", root_comment_id:root_comment_id, comment_id:cid, content:content }; $.ajax({ url: url , type: "POST", data: data, beforeSend: function() { $(this).html('操作中'); } }).done(function(data) { if (data.status == 0) { login(); //alert(data.msg); return; } if (data.status == 1) { location.reload(); //$(".collect").addClass("collectOn") } console.log(data); }) .fail(function(jqXHR, ajaxOptions, thrownError) { alert('服務(wù)未響應(yīng)……'); }); } </script> <script type="text/javascript"> //緩存原因需要伊布執(zhí)行文章狀態(tài). var url = "/status?id=73675"; $.ajax({ url: url , type: "GET", beforeSend: function() { } }).done(function(data) { console.log('status...'); if (data.status == 0) { return; } if(data.is_priaise == 1){ $(".like").addClass("likeOn"); } if(data.is_collect == 1){ $(".collect").addClass("collectOn"); } if (data.clicked && data.clicked > $('.artRead').text()) { $('.artRead').html(data.clicked); } }) .fail(function(jqXHR, ajaxOptions, thrownError) { //alert('服務(wù)未響應(yīng)……'); }); </script> </html>